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Looks like Autel Robotics is getting away from consumer/prosumer drones or maybe this wasn't their target audience for those products.
Autel Robotics Global Partner Summit 2023
- Thread starter Eagle928
- Start date
Detritalgeo
Well-Known Member
Enterprise should be higher margin and longer-term hardware contracts..
Consumer is a messy place for Autel with very little (any?) profit margin and huge pain in the *** with endless complaints, returns, warranty claims, support question volume. Its fair to say that it is hard to make anyone happy in the drone space.
Hopefully some of the profits and tech gets re-purposed into a new consumer offering in the next 6-12 months once the RnD is paid off but they are definitely NOT trying to get into the videography space.. they are pure industrial now.
Consumer is a messy place for Autel with very little (any?) profit margin and huge pain in the *** with endless complaints, returns, warranty claims, support question volume. Its fair to say that it is hard to make anyone happy in the drone space.
Hopefully some of the profits and tech gets re-purposed into a new consumer offering in the next 6-12 months once the RnD is paid off but they are definitely NOT trying to get into the videography space.. they are pure industrial now.
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